Dennis The Menace Spotted On Dfds Ship
Dennis the Menace made an appearance on a DFDS ferry this week to launch a special summer promotion that will see the company give away more than 120,000 free copies of the Beano on its ships.
The mischievous comic book character features in a special edition of The Beano that the ferry company developed to mark its 150th anniversary with publisher DC Thomson. Free copies of the special issue, which is the first of its kind for a transport operator, will be available to customers on DFDS ships from Dover to Calais and Dover to Dunkirk throughout July and August.
To celebrate its partnership, the ferry company is also offering its customers the chance to win prizes, including free annual subscriptions to The Beano and free ferry tickets. Customers can take part in The Beano themed competitions at www.dfds.co.uk/beano and via Twitter @DFDSSeaways.
Prices to travel on the Dover routes start from £39 each way for a car and up to nine people. Book at www.dfds.co.uk or on 0871 521 5522.
About The Beano:
The Beano is the quintessential British children’s comic, first published by DC Thomson in July 1938 and still printed weekly. It reaches hundreds of thousands* of children every week. The Beano is best known for its famed characters such as Dennis the Menace, Gnasher, The Bash Street Kids and Minnie the Minx. The spin-off animation series, Dennis and Gnasher is exported around the world and is one of the highest rated shows on CBBC.
*TGI Youth Spring 2014, The Beano readership, 528,000
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